{"id":3693,"date":"2026-04-18T13:24:54","date_gmt":"2026-04-18T13:24:54","guid":{"rendered":"https:\/\/flavi.it\/?p=3693"},"modified":"2026-04-19T09:22:42","modified_gmt":"2026-04-19T09:22:42","slug":"rebranding-di-una-scuola-ripensare-lidentita-dello-scotton-partendo-da-chi-lo-vive","status":"publish","type":"post","link":"https:\/\/flavi.it\/it\/rebranding-di-una-scuola-ripensare-lidentita-dello-scotton-partendo-da-chi-lo-vive\/","title":{"rendered":"Rebranding di una scuola: ripensare l\u2019identit\u00e0 dello Scotton partendo da chi lo vive"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3693\" class=\"elementor elementor-3693\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cc5e1e e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"1cc5e1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div 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https:\/\/flavi.it\/wp-content\/uploads\/01-logo-IAS-Scotton-410x513.jpg 410w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"2\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 di 10\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-654fd0a e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"654fd0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0447f59 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"0447f59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9dd945 sc_fly_static elementor-widget elementor-widget-image\" data-id=\"a9dd945\" 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aria-label=\"6 di 10\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cd7647 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"1cd7647\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28f0b8d e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"28f0b8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a33075b sc_fly_static elementor-widget elementor-widget-image\" data-id=\"a33075b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/flavi.it\/wp-content\/uploads\/06-logo-IAS-Scotton-819x1024.jpg\" class=\"attachment-large size-large wp-image-3700\" alt=\"\" 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\/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"7\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 di 10\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7930f86 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"7930f86\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-76eceee e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"76eceee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd69986 sc_fly_static elementor-widget elementor-widget-image\" data-id=\"dd69986\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"2560\" src=\"https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-scaled.jpg\" class=\"attachment-full size-full wp-image-3701\" alt=\"\" srcset=\"https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-scaled.jpg 2048w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-240x300.jpg 240w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-819x1024.jpg 819w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-120x150.jpg 120w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-768x960.jpg 768w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-1229x1536.jpg 1229w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-1638x2048.jpg 1638w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-10x12.jpg 10w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-370x463.jpg 370w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-924x1155.jpg 924w, https:\/\/flavi.it\/wp-content\/uploads\/07-logo-IAS-Scotton-410x513.jpg 410w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"8\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 di 10\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c80acdc e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"c80acdc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4737e30 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"4737e30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac4aef9 sc_fly_static elementor-widget elementor-widget-image\" data-id=\"ac4aef9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"2560\" src=\"https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-scaled.jpg\" class=\"attachment-full size-full wp-image-3702\" alt=\"\" srcset=\"https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-scaled.jpg 2048w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-240x300.jpg 240w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-819x1024.jpg 819w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-120x150.jpg 120w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-768x960.jpg 768w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-1229x1536.jpg 1229w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-1638x2048.jpg 1638w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-10x12.jpg 10w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-370x463.jpg 370w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-924x1155.jpg 924w, https:\/\/flavi.it\/wp-content\/uploads\/08-logo-IAS-Scotton-410x513.jpg 410w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"9\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 di 10\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9b30f75 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"9b30f75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b2b4b0c e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"b2b4b0c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fbe54e sc_fly_static elementor-widget elementor-widget-image\" data-id=\"2fbe54e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"2560\" src=\"https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-scaled.jpg\" class=\"attachment-full size-full wp-image-3703\" alt=\"\" srcset=\"https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-scaled.jpg 2048w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-240x300.jpg 240w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-819x1024.jpg 819w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-120x150.jpg 120w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-768x960.jpg 768w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-1229x1536.jpg 1229w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-1638x2048.jpg 1638w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-10x12.jpg 10w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-370x463.jpg 370w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-924x1155.jpg 924w, https:\/\/flavi.it\/wp-content\/uploads\/09-logo-IAS-Scotton-410x513.jpg 410w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" data-slide=\"10\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 di 10\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-95cbfef e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-child\" data-id=\"95cbfef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f121088 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"f121088\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f5c222 sc_fly_static elementor-widget elementor-widget-image\" data-id=\"2f5c222\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"2560\" src=\"https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-scaled.jpg\" class=\"attachment-full size-full wp-image-3704\" alt=\"\" srcset=\"https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-scaled.jpg 2048w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-240x300.jpg 240w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-819x1024.jpg 819w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-120x150.jpg 120w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-768x960.jpg 768w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-1229x1536.jpg 1229w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-1638x2048.jpg 1638w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-10x12.jpg 10w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-370x463.jpg 370w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-924x1155.jpg 924w, https:\/\/flavi.it\/wp-content\/uploads\/10-logo-IAS-Scotton-410x513.jpg 410w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Precedente\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Successivo\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3a6d9e5 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"3a6d9e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68aa5557 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"68aa5557\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Questo progetto nasce da una cosa semplice:<br \/>frequentare una scuola e accorgersi che quello che succede dentro non arriva mai davvero fuori.<\/p><p>Lo Scotton \u00e8 una scuola conosciuta nel territorio, con un rapporto diretto con il lavoro e con la realt\u00e0 professionale.<br \/>Ma nel modo in cui si presenta, questa cosa non si percepisce sempre.<\/p><p>Da qui \u00e8 partito tutto.<\/p><p><strong>Il problema: quando una scuola non riesce a raccontarsi<\/strong><\/p><p>Non \u00e8 un problema di contenuti.<br \/>I laboratori ci sono, le competenze anche, le esperienze pure.<\/p><p>Il punto \u00e8 che tutto questo resta spesso interno.<\/p><p>Fuori arriva poco, o arriva in modo confuso.<br \/>E alla fine lo Scotton diventa \u201cuna scuola come le altre\u201d, anche quando non lo \u00e8.<\/p><p>Qui entra in gioco un tema pi\u00f9 ampio: la comunicazione delle scuole oggi.<\/p><p>Sempre pi\u00f9 istituti iniziano a lavorare sulla propria identit\u00e0 visiva, non per estetica, ma per rendersi riconoscibili e comprensibili.<\/p><p><strong>L\u2019idea: pu\u00f2 una scuola diventare qualcosa che riconosci subito?<\/strong><\/p><p>A un certo punto la domanda \u00e8 diventata semplice:<\/p><p>pu\u00f2 una scuola essere qualcosa che riconosci subito?<\/p><p>Non nel senso grafico, ma nel modo in cui viene nominata, raccontata, ricordata.<\/p><p>\u00c8 da qui che nasce l\u2019idea di ripensare il rebranding della scuola, non come esercizio estetico, ma come strumento per migliorare la comunicazione.<\/p><p><strong>IAS: un modo pi\u00f9 diretto di dire lo Scotton<\/strong><\/p><p>Da qui nasce IAS.<\/p><p>Non come sostituzione dello Scotton, ma come estensione.<br \/>Un modo pi\u00f9 diretto per dirlo, pi\u00f9 facile da usare, pi\u00f9 naturale nel parlato.<\/p><p>Qualcosa che pu\u00f2 entrare nel linguaggio quotidiano.<\/p><p>Un nome che non devi spiegare ogni volta.<\/p><p><strong>Perch\u00e9 non \u00e8 solo un logo<\/strong><\/p><p>Il punto non era creare un segno nuovo.<\/p><p>Il punto era capire se questa identit\u00e0 poteva funzionare nella realt\u00e0:<br \/>nei corridoi, sui social, nei materiali, tra le persone.<\/p><p>Se poteva diventare qualcosa che si usa, non solo che si vede.<\/p><p>Una brand identity, in questo senso, non serve a \u201cdecorare\u201d, ma a rendere pi\u00f9 chiara una realt\u00e0 che esiste gi\u00e0.<\/p><p><strong>Un sistema che funziona ovunque<\/strong><\/p><p>Per questo il progetto non si ferma al nome.<\/p><p>Si estende alla segnaletica, agli indirizzi, alla comunicazione quotidiana.<br \/>Dai materiali stampati ai social, fino agli spazi fisici.<\/p><p>L\u2019obiettivo \u00e8 costruire un sistema coerente, capace di funzionare in contesti diversi senza perdere riconoscibilit\u00e0.<\/p><p><strong>Una questione di persone, non solo di comunicazione<\/strong><\/p><p>Alla fine una scuola sono le persone.<\/p><p>Quelle che la vivono ogni giorno, e quelle che continuano a riconoscersi anche dopo.<\/p><p>Un\u2019identit\u00e0 visiva serve anche a questo:<br \/>creare continuit\u00e0, senso di appartenenza, riconoscibilit\u00e0.<\/p><p><strong>La visione<\/strong><\/p><p>Alla fine l\u2019idea \u00e8 questa:<\/p><p>che a un certo punto non devi pi\u00f9 spiegare che scuola \u00e8.<\/p><p><strong>Nota sul progetto<\/strong><\/p><p>Questo non \u00e8 un progetto ufficiale.<\/p><p>\u00c8 un esercizio progettuale indipendente, nato per esplorare una possibile evoluzione dell\u2019identit\u00e0 visiva dello Scotton e, pi\u00f9 in generale, della comunicazione delle scuole oggi.<\/p><p><strong>Approfondimento<\/strong><\/p><p>Qui sopra hai visto una sintesi.<\/p><p>Sotto puoi sfogliare il brand manual completo, con tutte le applicazioni e il sistema di identit\u00e0 sviluppato.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3dcfd29 sc_fly_static elementor-widget elementor-widget-html\" data-id=\"3dcfd29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"_df_book df-lite\" id=\"df_3764\"  _slug=\"brand-identity-ias-scotton\" data-title=\"brand-identity-ias-scotton\" wpoptions=\"true\" thumb=\"https:\/\/flavi.it\/wp-content\/uploads\/logo-scotton.jpg\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_3764 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"source\":\"https:\\\/\\\/flavi.it\\\/wp-content\\\/uploads\\\/Brand-identity-IAS-Scotton_web.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Ogni anno, verso questo periodo, iniziano a circolare i \u201ctrend grafici 2026\u201d. Liste ordinate, parole chiave, estetiche che dovrebbero definire i prossimi dodici mesi.<\/p>","protected":false},"author":1,"featured_media":3695,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,32],"tags":[],"class_list":["post-3693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-design","category-projects"],"_links":{"self":[{"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/posts\/3693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/comments?post=3693"}],"version-history":[{"count":22,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/posts\/3693\/revisions"}],"predecessor-version":[{"id":3768,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/posts\/3693\/revisions\/3768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/media\/3695"}],"wp:attachment":[{"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/media?parent=3693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/categories?post=3693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flavi.it\/it\/wp-json\/wp\/v2\/tags?post=3693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}